The West Coast Consulting Group team is proud to have sponsored Dreamforce 2017, our 14th year of being a part of the Salesforce ecosystem.  So many visitors came to our home city of San Francisco, so much happened, and we wanted to take a moment to share with you what we believe are the most impactful things announced during Dreamforce this year that you should know for your ongoing business success.

The announcement that made the biggest splash was the Salesforce-Google partnership. This partnership will allow for a seamless integration between the two software platforms to provide greater business value to users. Tying these platforms together will, for example, enable marketers to get a complete picture in their Salesforce instance of what actions their email recipients take post-click: are they viewing, purchasing or browsing? Additionally, users of Marketing Cloud can now intelligently serve up digital ads to targeted prospects and audiences based on the data coming through Ad Studio. (more…)

West Coast Consulting Group (WCG) and Salesforce are proudly hosting this special event for Healthcare IT professionals in Northern California.

TopGolf is a unique venue that combines the features of the ultimate driving range with food, drink, music and fun! Attendees don’t have to be golfers to enjoy this experience. It’s for rank beginners, to scratch golfers, and everyone in between. (more…)