Salesforce

Salesforce

Manage Operations without Hardware and Software

Silicon Valley companies are focused on launching their products to the market rapidly. They don’t want to waste time on setting up operations.  They need to spend their efforts on finding the best talent and staying ahead of their competition.  Agile companies do not want to make operational investments in hardware or software that needs to be changed out or maintained over time.  Instead agile companies are looking to manage their operations using applications that take care of themselves. (more…)

January 15th, 2014|Categories: Sales Cloud, Salesforce, Service Cloud|

Integrating Your Cloud CRM – A Salesforce.com Integration Approach

Over the years, companies have invested considerable amounts of time, budget and resources to implement Enterprise Resource Planning (ERP) systems like SAP, Oracle and others to manage their business operations more effectively and to control their business processes and assets. ERP systems successfullly helped manage internal back-office operations. Increasing customer focus led to the development of Customer Relationship Management  (CRM) systems, which provided customer-facing employees with important visibility into front-office activities. (more…)

November 6th, 2013|Categories: Sales Cloud, Salesforce, Service Cloud|

Extending Your Salesforce.com for Service

Salesforce.com has the most sophisticated Service CRM solution today. When Salesforce launched it was a sales tool for tracking and monitoring interactions, purely from a sales perspective.  As the platform grew and customers had a need to integrate their service organization, Salesforce.com launched their call center application. Since its release in 2005, it has evolved significantly from its call center starting point to become a service platform across all channels. (more…)

September 4th, 2013|Categories: Salesforce, Salesforce Lightning, Service Cloud|

The New Salesforce.com and Oracle Partnership – What It Means For Customers

The partnership between salesforce.com and Oracle is a win-win for all customers who use either company’s services.

How will Oracle benefit?

Oracle will continue offering FusionCRM to its customers and will also support the selection of salesforce.com as a CRM alternative.

Oracle clearly stands to benefit by gaining access to the ecosystem around salesforce.com, by providing applications such as Taleo (HR application) and Eloqua (Marketing Automation application) and continue to acquire other applications within the ecosystem. (more…)

August 6th, 2013|Categories: Salesforce|

What Does It Take To Be A Customer Company?

Today, companies have more customer touch points to manage than ever before – face2face, phone, email, web, video, and social media, just to name a few. Different departments, like sales, marketing and support are interacting with your customers, often using different processes, different languages, and different tools. Your brand is directly impacted by the way these conversations are handled by employees throughout your organization. This may be a good time to re-examine what it means to have a relationship with your customer. (more…)

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